Preface is a Hong Kong-based EdTech Company committed to liberating knowledge and promoting coding as the future’s
universal language. Its businesses span across Hong Kong, Tokyo and London, with a focus on the coding education
platform Preface Coding along with F&B and lifestyle concept space Preface Coffee & Wine. 5ives is the PR agency of
choice, chosen to develop the brand’s overall communications strategies that aim to enhance the brand’s overall
presence in Hong Kong and in the regions.
Highlighted projects include the announcement of Series A Funding under the pandemic, as well as the launch of Preface’s Coffee & Wine four-storey flagship store in Causeway Bay. Impactful media and influencer results were achieved.